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Upselling Programs Contribute to Increases in ADR and RevPar

TSA Solutions reinforces its support of revenue management practitioners and strategists with a sponsorship of the Hospitality Sales and Marketing Association International's (HSMAI) 11th annual Revenue Optimization Conference (ROC).
The interactive one-day ROC event takes place on June 23rd at the Westin Bonaventure in Los Angeles. The conference will bring together revenue optimization professionals from across the country to discuss current trends and best practices for revenue management, including challenges, solutions and strategies.
With leading upselling programs contributing on average 2% of incremental RevPAR - 100% through increases in Average Daily Rate, front desk upselling is becoming an increasingly valuable tool in every revenue manager's toolbox to help break through a hotel's perceived pricing ceiling. When done well, a front desk upselling program doesn't rely on discounting and should support a hotel's rate integrity, not undermine it.  
TSA Solutions provides hotels and resorts worldwide with end-to-end solutions that employ a combination of skills education, technology and ongoing performance management tools to increase both profit and guest satisfaction. Through their Front Desk Upselling program alone, TSA is generating more than USD 200 million in incremental rooms revenue annually for over 800 hotels worldwide.
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