From the research through the booking phase, from check-in through way-finding display boards, cruise lines are tapping sophisticated technology to manage the guest experience and increase revenue.
This year's showcase focuses on the amenities that hotels should consider to attract today's tech-savvy guests. Highlights include an interactive in-room entertainment system and a fully-integrated guest services and backend management tool that works on the iPad.
A mixed self-service model may settle the debate that pits technology against the quality of the human touch. Thomas Westergaard, senior vice president for Nordic Choice Hotels explains how such a model benefits both guests and hotels.
Self-service technology enables guests to order in-room dining, make restaurant reservations, request wake-up calls, make spa reservations, request housekeeping or maintenance services.
Cell phones and smart computing devices may have made the in-room telephone obsolete, but Switzerland's Park Hotel Weggis is offering an in-room telecommunications device that not only features a range of multi-media options, but has also helped to increase productivity and foster environmental savings.
Virtual concierge enables guests to access 30 services that range from ordering in-room dining to arranging beauty and spa appointments via in-room iPads.