SEANET Partners with Trip Affiliates to Launch the TravelOne Voucher Program for Hotels
SEANET International has launched a voucher management system called The TravelOne Voucher Program.
The program enables hotels to better harness the use of vouchers dynamically and efficiently as a marketing tool with multiple sales channels to enhance yield and generate cashflow.
This latest service is the result of a collaboration between SEANET, a leading travel technology firm in Thailand and Trip Affiliates Network (TA Network www.tripaffiliates.com ) a leading cloud based turn-key travel technology solutions provider, headquartered in Singapore with regional offices in Bangkok, Jakarta and Ho Chi Minh. It allows hotels to create standard vouchers, credit vouchers and multiple room booking passes which can also be utilized across multiple hotels in a chain hotel. In addition, unlike most existing voucher systems which are standalone modules which require significant manual effort to track and process redemptions, the TravelOne Voucher Program is seamlessly integrated with hotel systems which enables hotels to streamline and automate the redemption of vouchers and corresponding room booking process.
Currently, most hotels are using standalone voucher systems which only support static pricing and offline manual redemption processes. This invariably limits the usefulness of vouchers as hotels look for more dynamic and online sales and marketing tools. Post COVID, has seen a rise in interest amongst hotels to sell vouchers which generate sales with flexible booking terms primarily to generate immediate cashflow.
Siripoj Arunanondchai, Director TravelOne Thailand said, “The launch of the TravelOne Voucher Program is very timely new service for our hotel clients who are looking for more dynamic yielding and packaging tools, broader access to alternative online sales channels and yet enjoy significant productivity gains by letting their customers redeem and book their preferred hotel rooms online.”
The TravelOne Voucher Program gives hotels the ability to up-sell the entire suite of hotel services, packages or products as well as 3rdrd party activities, individually or seamlessly as part of a dynamic package and supported by their preferred local partners or the ecosystem of travel operators. This allows hotels to focus on increasing direct bookings, return guests and customer loyalty by creating more targeted vouchers or packages for sale to their customers while TravelOne focus on facilitating broader customer reach through alternative online sales channels and yet allow hotels to centrally manage and automate the redemption of vouchers sold across multiple channels.
Added Siripoj Arunanonchai, “For our inaugural launch we have signed up over 50 local hotels which includes the following hotel chain partners in Thailand like Sukosol Group, Santhiya Group & SeaView Group of hotels. The adoption of a flexible voucher system enhances the ability of our hotel clients to create or design meaningful sales campaigns as hotels and their channel partners start to rebuild tourism across the region. We are excited to showcase the key tech competencies of TravelOne as an additional 100 hotel chains and hotels have expressed interest join the TravelOne ecosystem within Thailand and across the region.
Josef Foo, Managing Partner TA Network commented, “We are delighted to partner with TravelOne to launch this new dynamic voucher innovation for
hotels in Thailand. It complements our hotel direct booking service which empowers hotels to enhance and broaden their direct booking partnerships with their agents and corporates. Our partnership is a wonderful example of the synergies in bringing together local expertise, network and collective product and technology expertise to engage industry partners and address their pain points and digital needs.”