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New Loyalty Strategies
Visit almost any retail outlet and at some point in the purchasing process, an employee is bound to offer enrollment into the company's loyalty program. From Best Buy to Marriott, nearly every major retail chain offers a rewards program in some form, and as these programs become more competitive, so do benefits to the consumer. -
Common Ground
The vendor community needs to get serious about fostering interoperability between solutions, according to Tom Conophy, CIO of InterContinental Hotels Group. Go inside the integration strategies of one of the world's largest hotel companies, and read about its CIO's industry-wide call to action.