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NRA 2017 NEWS: BrightSign Teams with Felbro Displays to Deliver New QSR Self-Order Kiosk

BrightSign, a digital signage media player provider, announced that it teamed up with Felbro Displays to develop a new self-serve ordering kiosk aimed at the QSR market, among others. The solution will be demonstrated in BrightSign’s booth #6262 at the upcoming NRA Show 2017, which takes place May 20-23 at McCormick Place in Chicago, IL.
Self-serve ordering at kiosks has the potential to be the next big thing in restaurant-based digital signage, the company said. Similar to how digital menu boards reinvented the restaurant experience over the past decade, kiosks will be central to restaurant design in the years ahead, as proprietors further explore the use of technology to enrich the customer experience.
The kiosk itself measures 18 inches wide, 40 inches high and just 4 inches deep. Felbro Displays designed the kiosk with flexibility in mind, with a variety of installation options for restaurants to consider. The unit can be freestanding, attached to a wall, pole-mounted, integrated with countertops, and offers various ADA options. This installation flexibility is important, especially for restaurants that want to add kiosks with minimal disruption to their existing layout.
Physical attributes aside, it’s what is inside that makes the kiosk truly unique. This best-of-breed solution features components from some of the industry’s most respected brands. Key components include:
  • 27-inch ELO PCAP touch screen
  • BrightSign XT1143 digital signage media player
  • Verifone UX-series transaction-processing software
  • Star Micronics SK1-32 POS receipt printer

Once installed, the kiosk is easy to maintain and offers a host of options for future customization. In addition to customizing the shape, color and installation method when initially installed, the proprietor later has the option of creating graphic overlays to support marketing messages and other promotional campaigns. Additionally, the kiosk’s chassis has the ability to add side-mounted modules, including table buzzers, card readers and brochure displays. Long-term maintenance is hassle-free, with minimal internal parts and easy access to replace or upgrade individual components.

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