With Menu Manager, Restaurant Brands Can Upload Detailed Menu Information  

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With Menu Manager, Restaurant Brands Can Upload Detailed Menu Information  

11/16/2018

MomentFeed, a provider of mobile consumer experience management for multi-location brands, launched Menu Manager, a solution that enables multi-location restaurant brands and franchises to quickly create and update detailed menu information.

Menu information such as food and beverage descriptions, photos and prices are key to influencing mobile consumers searching for a specific type of food or cuisine nearby. For restaurants, ensuring accurate and descriptive menu information shows up in search results is crucial to remaining competitive and winning over customers. With the rise of non-branded food searches, restaurants without online menus risk not appearing in these searches. This is especially true on mobile where 49 percent  of consumers use their phones to browse a menu before making a decision, which is a close second to finding a restaurant’s location, according to study from RetailMeNot.

Location-specific details like pricing, descriptions and availability can also be easily customized for each location, which helps maintain relevant and accurate menu information to increase search rankings, local SEO, and improve visibility on mobile devices.  

Menu Manager enables multi-location restaurant brands to provide a better customer experience with detailed menu information that shows up in search results on sites like Google, Facebook, TripAdvisor, Foursquare and Zomato. Restaurants can easily publish and manage this information across all locations through an interface that also allows them to tailor menu items, descriptions, and prices that are unique to each location. Search sites like Google then use this menu data to drive local search results when people search for specific types of food. Menu Manager gives restaurant brands the power to capitalize on this opportunity and get the most accurate and up-to-date menu information in front of consumers at the critical moment of consideration.

MomentFeed's Mobile Consumer Experience (MCX) platform helps each brand’s locations become more discoverable, get more customers through the door, and drive revenue—all in a single place.