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HT to Honor 2018 MURTEC Breakthrough Award Winners at MURTEC Executive Summit

The nomination period has closed for the 2018 MURTEC Breakthrough Awards and Hospitality Technology (HT) magazine’s editors and Advisory Board are busily judging the impressive submissions from a myriad of restaurant companies. Now in its 13th year, the MURTEC Breakthrough Awards, sponsored by NovaDine, honor foodservice companies for outstanding achievement in business innovation. The awards are presented to operators – at the MURTEC Executive Summit – for leveraging groundbreaking technology and innovative strategies to improve customer engagement and/or the overall enterprise. The awards’ sponsor, NovaDine, is an enterprise-class digital and mobile ordering solution provider to the restaurant industry.

“Technological innovation has always been a central component of the Breakthrough Awards,” Dorothy Creamer, editor of Hospitality Technology magazine, explains. “This year’s MURTEC Executive Summit with the tagline, ‘Technology Storytellers,’ we’re emphasizing how forward-looking restaurant companies are increasingly using technology to build an ongoing dialogue with guests and staff inside and outside of the physical restaurant. Companies that do so are better positioned for future growth as the world changes and customer and employee expectations shift.”

Winning companies are chosen based on vision and execution; consideration is given to size, resources and individual market segment benchmarks to ensure that companies from across the industry are recognized. Last year, HT awarded three Breakthrough Awards: P.F. Chang's (Customer Engagement Innovator), The ONE Group, LLC (Enterprise Innovator) and Twin Peaks Restaurants (Enterprise Innovator).

P.F. Chang’s was honored for its development of a digital engagement platform that allowed the brand to simultaneously acquire new guests, drive awareness of the brand and improve sales performance. The ONE Group, LLC won for its deployment of an EMV solution that reduced chargebacks by $500,000 per year without any negative impact on customers or wait staff. Twin Peaks Restaurants was recognized for its success in increasing purchase price allocation (PPA) at the individual, store, and brand levels and for finding a better way to measure team member performance and engage with staff. To learn more in-depth about their winning initiatives, click here.

The MURTEC Executive Summit offers a low pressure environment for building relationships with potential partners. The Summit is an intimate gathering of senior-level executives, unique from other technology events in the industry. The format and content is designed to draw in technology thought leaders and influencers in a program that prioritizes group discussions, two-way dialogue, and collaboration amongst both peers and sponsors. The 2018 MURTEC Executive Summit will take place October 17-19, 2018 in Nashville, Tenn.


Past HT Breakthrough Award Winners Include:
Outback Steakhouse (2016)
Fun Eats and Drinks LLC (2016)
Panera (2015)
Firehouse Subs (2015)
Chili’s Grill & Bar (2015)
Jersey Mike’s Franchise Systems (2014)
Truluck’s Restaurant Group (2014)
Fleming’s Prime Steakhouse & Wine Bar (2013)
Tony Roma’s (2013)
Legal Sea Foods (2012)
Jersey Mike’s Franchise Systems (2012)
Subway Restaurants (2011)
Domino’s Pizza, LLC (2011)
Jack in the Box (2010)
ERJ Dining, LLC (2010)
Fleming’s Prime Steakhouse & Wine Bar (2010)
Morton’s Restaurant Group (2009)
T.G.I. Friday’s (2009)
Hard Rock International (2009)
Cara Operations (2008)
uWink (2008)
Marco’s Pizza (2008)
Legal Sea Foods (2007)
Ruth’s Chris Steakhouse (2007)
Kahala – Cold Stone Creamery (2007)
Jason’s Deli (2006)
Noodles & Co (2006)
Buca, Inc. (2006)
About Hospitality Technology
Hospitality Technology (HT) is the only publication dedicated to covering the role of information technology in improving business performance for hotel and restaurant operators. The Hospitality Technology editorial portfolio includes: a print publication that publishes nine times annually and reaches more than 16,000 hospitality industry executives, three networking and educational events (MURTEC, HT-NEXT and MURTEC Executive Summit), a comprehensive website, e-newsletters, web seminars, and several exclusive annual reports and studies. Visit Hospitality Technology online at Hospitality Technology is published by Chicago-based EnsembleIQ.
About NovaDine
NovaDine provides enterprise-class POS integrated digital and mobile ordering solutions to multi-unit restaurant operators. Multiple prominent chain restaurants like Panda Express, Pollo Tropical and Taco Bueno have deployed the feature-rich turn-key solution to support their online and mobile ordering since the company's founding in 2007. To date, more than 25 million orders have been processed for clients, across multiple continents, in multiple languages.  NovaDine is an innovator in the market place with unique features like its patented Group Ordering; the recently introduced full menu/order/POS integration with Grubhub; and Delivery As A Service integration with Grubhub, UberRush, Postmates and DoorDash.   For more information, visit

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