HT-NEXT 2021: Learn How to Navigate the Return of Business TogetherThe event will take place Dec. 13-16 at the Fairmont Princess Scottsdale in Scottsdale, Arizona, and is assembling an educational agenda tied to the theme “Navigating Together.” The Critical Female Boss RTN Launches Evergreen Virtual Start-Up Alley RTN offers restaurant tech start-ups a place to shine, both by being featured on the Virtual Start-Up Alley directory and in-person at RTN’s annual Start-Up Alley at MURTEC in Las Vegas. The Power of People HT's Editor-in-Chief shares what this issue of the magazine has in store for readers. Sponsored 2021 Customer Engagement Study What do hospitality customers really want from technology? We’ve crunched the numbers to reveal all the ways that guests are redefining “value.” Sponsored Contactless Transactions Are Here to Stay From mobile ordering and kiosks to food lockers and digital signage, touchless technology has transformed hospitality. There’s no turning back. Attribute Based Selling: A Primer for Hotels What it is, what it isn’t, and why you should care about it.