eatsa’s New Product Simplifies Order Pickup Process

With personalized cues, Spotlight Pickup System addresses challenges of digital ordering channels and third-party delivery services.

eatsa, a technology provider and restaurant brand, introduced its newest offering: the Spotlight Pickup System.

The solution addresses operational challenges facing restaurants as consumer expectations continue to grow for fast, seamless and delightful experiences powered by digital ordering and third-party delivery services. The Spotlight Pickup System is an engaging, easy-to-use order pickup solution that simplifies and streamlines the pickup process for customers, restaurant staff and delivery service providers, orchestrating operations with a guided and personalized experience.

This new solution helps restaurants manage third-party delivery and digital orders with a combination of automation and personalization. Upon arriving at the restaurant, each customer or delivery driver checks the digital Status Board to quickly understand the status of their order, and are then guided to their pickup ‘Spot’ where the customer’s name is clearly highlighted on the front display.

The Spotlight Pickup System has a modular design that’s quick to install and easy to customize in order to fit into existing restaurant layouts. It includes an array of automated surfaces called 'Spots,' each equipped with product sensors, a toplight for status indication and a front display for customized digital messaging. The System seamlessly integrates with ordering and order management solutions to orchestrate the handoff process, eliminating confusion and reducing errors.

Initial Spotlight Pickup System deployments include fast-casual, build-your-own mac & cheese restaurant, MAC’D in San Francisco; gourmet-salad-to-go restaurant, Evergreens in Seattle; and the steamed buns and rice bowl concept, Wow Bao in Chicago, coming next month.

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