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Dairy Queen Names Preferred Drive-Thru Solutions Vendor

As part of an initiative to standardize technologies among its corporate and franchise-owned restaurants, International Dairy Queen, Inc. names HyperActive Technologies as a National Account Vendor of drive-thru solutions, and identifies its QTimer Drive-Thru Measurement Solution as a preferred drive-thru speed of service timer for more than 3,000 drive-thru restaurants.

"QTimer is a full featured solution that meets our needs today and tomorrow," says Ryan Baune, director of retail technology. "With QTimer, we have a state-of-the-art drive-thru solution that provides actionable information in real-time, plus above-store capabilities that streamline maintenance and reporting. These capabilities will not only save time as new restaurants are set up and configured, but the information QTimer provides will enable us to analyze the results of specific promotions and other operational efforts as they affect our drive-thru operations."

QTimer is a drive-thru solution that provides web-based reporting and transaction-level detail, giving restaurants key insights into performance. That is, restaurants can find the specific stations and products where slow-downs occurred, greatly enabling management capabilities. As well, HyperActive's "Enterprise Reporting Portal" measures drive-thru times in individual restaurants and aggregates information across user-definable groups up to and including results for the entire organization. The system also has user-definable "export" and "subscription" features, which enable chains to configure and send reports and "feeds" in a variety of formats on a scheduled basis to anyone in the organization via email or their own preferred management communications media.
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