Skip to main content

Chicago Yogurt Bar Installs IDS Menus Digital Menu Board System

The Berry Chill, a new yogurt bar in Chicago, announces the installation of a digital menu board from Scala, a provider of end-to-end solutions for the connected signage market, and IDS Menus, a supplier of indoor, outdoor and digital menu boards and a Scala Certified Partner. Berry Chill opened its first location in January 2008. Two more locations are planned to open in the upcoming months.

Berry Chill provides their customers with a daily menu of original chilled yogurt, and rotating flavors that include Chocolate Amaretto, Piná Colada and Pink Guava (lactose-free). Berry Chill's main goal in installing digital signage was to "WOW" their customers, exceeding expectations on every level. In addition, Berry Chill desired to educate customers about the healthy benefits of yogurt. With IDS Menus digital system, both of these goals have been met.

IDS Menus provided Berry Chill with a turnkey solution that included creative content, the Scala InfoChannel software platform, and expert project management. The installation includes four LCD screens at the order counter - two for menu purposes, and two for Berry Chill's promotional efforts, including their clothing line, nutritional information, and charitable efforts in the community. Powered by Scala InfoChannel, Berry Chill's digital signage network can be easily scaled to incorporate additional locations that are currently under construction.

"The Digital Menu Board system that IDS Menus installed has exceeded my expectations," says Michael Farah, founder and CEO of Berry Chill. "The entire process went very smoothly, from the customer service I received to the superior work of their design team. The digital system that was installed was an exact fit for the environment and overall brand image that Berry Chill desired to implement. Our customers have reacted very positively towards the IDS digital content. I would definitely refer IDS Menus to anyone considering a Digital Menu Board system for use in their food establishment."
This ad will auto-close in 10 seconds