BirchStreet Systems Acquires Tech Company in Singapore and China to Tap $44B Chinese Hotel Industry
BirchStreet Systems, headquartered in Newport Beach, CA and cloud-based provider of procure-to-pay software systems for the hospitality industry, has announced its acquisition of Brilliant Aquarius Technologies with offices in both Shanghai and Chengdu, China and in Singapore. With over 7,000 contracted properties worldwide and the growing hospitality sector in Asia, BirchStreet has strategically positioned itself to better serve and support its customers as the region grows.
According to research, China’s hotel industry is seeing explosive growth as a $44 billion dollar business with over 2.5 million rooms. It is expected to grow to a $100 billion dollar industry with 6.3 million rooms over the next ten years.
BirchStreet’s cutting-edge technology and functionality helps many industries improve their business processes for procurement, accounts payable, inventory, recipe management, reporting and capital budget management.
With the acquisition, the offices in Asia will offer sales, configuration, implementation, project management, training and support for customers based primarily in China, Hong Kong, Singapore and Japan. The company has vast expertise in cloud-based procure-to-pay software solutions for the hospitality industry and will therefore help streamline operations for customers based throughout Asia.
According to research, China’s hotel industry is seeing explosive growth as a $44 billion dollar business with over 2.5 million rooms. It is expected to grow to a $100 billion dollar industry with 6.3 million rooms over the next ten years.
BirchStreet’s cutting-edge technology and functionality helps many industries improve their business processes for procurement, accounts payable, inventory, recipe management, reporting and capital budget management.
With the acquisition, the offices in Asia will offer sales, configuration, implementation, project management, training and support for customers based primarily in China, Hong Kong, Singapore and Japan. The company has vast expertise in cloud-based procure-to-pay software solutions for the hospitality industry and will therefore help streamline operations for customers based throughout Asia.