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Australian Resort Integrates CRS with Global Leading Distribution Channels

Mantra Group, an Australian-based hotel and resort marketer and operator, has announced it has selected SiteMinder to power the online distribution of its entire group located throughout the Asia Pacific.
The move will see SiteMinder integrate Mantra Group’s central reservation system (CRS), SIHOT, with more than 250 of the world’s leading distribution channels to power the Group’s MAX Distribution Hub.
With SiteMinder, Mantra Group has the opportunity to grow effectively in new markets – not only through traditional OTAs but through wholesalers, meta search sites and GDS partnerships, which SiteMinder gives direct exposure to.
Mantra Group manages more than 116 hotel properties with in excess of 11,000 rooms across Australia, New Zealand and South East-Asia. Providing a total of 2.3 million room nights for guests each year, its property portfolio ranges from luxury retreats and coastal resorts to serviced apartments in central business district and key leisure destinations, under its three key brands: Peppers, Mantra and BreakFree.
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