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April POS Hot Topics: PCI, Mobility and Future-Proof Solutions Drive POS

The point of service is one of the most important elements for both lodging and foodservice operators. The number of headlines from April that were devoted to the POS are a testament to that fact. As the point of sale becomes increasingly mobile, it is little wonder that the top stories from this past month focus on digital options, security and future-proofing solutions for next-generation rollouts.

Pizza Hut Lets Gamers Order Through Xbox
Pizza Hut and Xbox  have joined forces to launch a first-of-its-kind ordering app that allows users to purchase physical goods straight from the Xbox 360® video game and entertainment system from Microsoft. This is not just any physical good, but one of the most popular "goods" among gamers and consumers alike – Pizza Hut pizza; and pasta, wings, breadsticks and more.

CKE Restaurants Invests in Enabling Clear Drive-Thru Communications
CKE Restaurants, Inc. will utilize Panasonic Attune® drive-thru communications system in Carl’s Jr.® and Hardee’s® across the nation. Panasonic’s Attune has met the rigorous certification standards set forth by CKE and is now available for franchisees to purchase. Attune enhances customer satisfaction through improved speed of service and order accuracy in the drive-thru.

Research Reveals Growth and Challenges of Mobile POS
According to recent information from ReportsNReports the global MPOS industry registered significant growth in terms of the volume of terminals in operation during 2011−2012. The number of terminals grew from 4.5 million in 2011 to 9.5 million in 2012, registering a CAGR of 111%. Competitors such as Square, iZettle, mPowa, SumUp, VeriFone, Intuit and PayPal are aiding the growth of MPOS technology by making it accessible to smaller enterprises.

Mobile Wallet Market Expected to Reach $1,602.4 Billion by 2018
According to a new market report published by Transparency Market Research "Mobile Wallet Market - Global Industry Analysis, Size, Share, Growth and Forecast, 2012 - 2018," the global mobile wallet market is expected to reach USD 1,602.4 billion by 2018, growing at a CAGR of 30.7% from 2012 to 2018. EMEA (Europe, the Middle East and Africa) is expected to be the largest market for the mobile wallet industry in 2018.

Digital Bill Folders Serve and Protect Diners at New Ethan Stowell Restaurants
Ethan Stowell’s newest Seattle-based restaurants, Bar Cotto and Rione XIII, have chosen the RAIL payment platform from Viableware in an effort to increase card security and provide better service for its customers.

Poor Mobile Experiences Hurt Revenue and Loyalty
An independent study of smartphone and tablet-owning travelers published by Mobiquity crowned Travelocity and Hilton as the most popular brands for travel booking on a tablet, but also revealed that mobile design and performance issues are causing brands to miss out on their slice of the $25 billion forecasted for mobile travel bookings in 2014. Mobiquity’s study found that 35 percent of connected travelers would be less likely to book again with a travel brand after a slow, confusing or non-optimized experience when researching or booking travel on a mobile device.

Smartphone VS Tablet: Prep Your Hotel For a Mobile Future
A recent mobile user survey by Keynote Competitive Research looked at mobile user habits and discovered that tablet users are much more likely to purchase something (62% versus 47%) or book travel (41% versus 29%) on their devices than smartphone users.n 2011, mobile was responsible for $2.6 billion in travel bookings. Optimizing for mobile has become increasingly important, however, what often remains misunderstood when developing a mobile strategy is the difference between optimizing web performance for smartphones versus tablets.

Providers Team to Launch PCI-Compliant Mobile iPad POS
MokiMobility, cloud-based provider for managing, monitoring and securing tablets and smartphones as mobile point-of-sale devices, has announced a partnership with Revel Systems bringing the first and only mobile and iPad point-of-sale solution to market to meet the PCI Security Standards Council’s newest set of mobile point-of-sale security guidelines. Released in February 2013, these guidelines represent the most comprehensive set of security considerations for mobile point-of-sale to-date from the credit card standards group.

MURTEC INSIGHTS: Future-Proofing the POS
At the recent MURTEC (Multi-Unit Restaurant Technology Conference) held March 13-15 at Caesar’s Palace, Las Vegas, a group of restaurant executives gathered to engage in compelling sessions and take advantage of top-notch networking opportunities. During the popular “topic table luncheon” one of the subjects discussed was “Maximize your POS Investment: Strategies for Extending the Life of Point-of-Sale Technology,” sponsored by Spartan Computer Services. The table was moderated Ross Gilbertson, VP of IT, Caribou Coffee Company.
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