Accor Selects D-EDGE to Be CRS Provider for Its 5,300 Hotels
D-EDGE Hospitality Solutions, a hospitality technology provider serving hotels in more than 150 countries, announced that they have been chosen by Accor to be the Central Reservation System (CRS) for their 5,300 hotels worldwide.
With this move, Accor will be providing their hotels with an enriched platform - the D-EDGE next-generation CRS - that can address new challenges in hospitality. Comprehensive yet easy-to-use, the D-EDGE Central Reservation system, enables quick adoption with fast learning curves, while being open to the entire hotel tech ecosystem - PMS, RMS, Distributors and any future new players - and is cloud-based to ensure maximum agility.
D-EDGE open CRS is the only one of its kind to provide direct connectivity to more than 550 third parties and distributors worldwide. Thanks to its open API and connectivity expertise, D-EDGE will enable Accor to leverage all distribution capabilities and to offer its hotels the solutions and distributors best suited to the region, brand or category of service.
D-EDGE will continue to invest significantly in R&D: both on the platform technology, and to scale up its developer and usability teams to produce a UX-focused, easy-to-use platform. These developments serve the same purpose of empowering hotel teams to offer the best experience to their guests.
Floor Bleeker, Group Chief Technology Officer Accor, commented:
“Accor is one of the most disruptive large hotel chains, and the first to have decided to adopt a multi-PMS strategy. As the ecosystem and distribution channels evolve, we want to provide our hotels with a future-proof, agile and user-friendly platform. We trust that the D-EDGE CRS, into which Accor is investing significantly, is the best choice to support their growth and provide them with the necessary agility required to adapt to fast-changing environments.”
“The objective is that, in the near future, Accor hotels will progressively, and seamlessly switch from the TARS to the D-EDGE CRS. The unique connectivity provided by D-EDGE compared to any other system, will power all Accor hotels to maximize their distribution. Another key benefit is the ease of use of the platform and the fact that it is user centric. This is especially important as our industry is currently facing a significant staffing shortage making easy and quick product adoption critical to business efficiency” added Patrick Mendes, Group Chief Commercial Officer Accor.
D-EDGE, a 100% subsidiary of Accor, is now operating the TARS platform, and will progressively deploy its new Generation CRS to all Accor hotels worldwide ensuring an optimized distribution to the Accor hoteliers. This agreement, which extends D-EDGE's client base from +12,000 to +17,000 hotels worldwide, strengthens D-EDGE’s continued growth within the global Hospitality industry and its capacity to serve bigger chains.
Pierre-Charles Grob, CEO of D-EDGE, concluded: “We are thrilled to be collaborating with Accor to shape the Hospitality Tech landscape. Since the transfer of the TARS platform by D-EDGE, our teams have worked on the functional upgrading of our platform in order to quickly deliver our next-gen CRS. This is also good news for all our existing customer base as, to serve Accor, we are enriching our platform with many features that will serve all our customers. It will give a speed boost to our Roadmap for the benefit of the whole hospitality community.”