Zaplox AB (publ), which offers hotels, resorts and casinos a contact-free, digital guest journey for a safe and engaging guest experience, and Akia, a guest engagement platform that reimagines communications for travelers with their cloud-based platform have signed a partnership agreement. The new partnership forms a market-driven alliance that complements and increases the competitiveness of the contactless mobile guest journey while supporting the hotel owner's digitalization journey.
The urban traveler's growing demand for digital and smart "do-it-yourself" solutions has come to change the game plan for hotel owners and their expected way of offering service. The partnership between Akia and Zaplox brings a competitive offering to the market, providing in-demand hotel guest apps with a 24/7 communications channel between guests and staff.
Akia is a cloud-based guest engagement platform that enables hotel staff and guests to communicate directly with each other to handle service matters, among other things. The platform enables hoteliers to quickly build beautiful customer-facing workflows and distribute them through text messaging.
Zaplox's innovative product portfolio includes turnkey mobile guest apps with mobile check-in, checkout, payment, mobile key, personalized offers, and guest communication – available directly in the hotel's custom-branded app, and kiosk self-service solutions for handling check-in, checkout, payment, and printing of key cards. The solutions enable guests to conveniently manage check-in and checkout by themselves and to get their hotel room key delivered directly through the mobile app, allowing hotel staff to focus on more value-adding and revenue-generating services.
The new partnership brings several benefits to both companies, including joint sales and marketing efforts in North America and Europe, but highly popular functionality is also added to their product offerings. For Akia's hotel customers, the partnership with Zaplox means an advantageous digital leadership as they can now offer functionality for mobile check-in /checkout and mobile keys. For Zaplox, the collaboration with Akia means that the company's mobile guest journey is expanded with more options for guest communication that are made directly available in Zaplox's leading guest-focused solutions.
“The hospitality industry has been an ever-shifting landscape, and a shift to contactless and digital engagement has never been more important. The Zaplox and Akia partnership offers best in class tooling’s and services for hoteliers to enhance their guest journey, and provide a fully contactless experience that cannot be found anywhere else,” says Evan Chen, CEO AKIA.
“The combination of Akia and Zaplox gives the hotel guest an enhanced and more personal experience and the hotel the right conditions to fully offer a complete mobile guest journey. Guest communication has always been a cornerstone of how hotels are run and how service is offered. With today's digital requirements, guests want to be able to communicate with the hotel around the clock, regardless of where they are as well as before, during, and after their stay. Through this new partnership, both our companies can strengthen our market offerings to meet the new guest criteria and thus attract more customers," says Even Frydenberg, CEO Zaplox.