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Social Networking

A collection of news, articles and other featured content about Social Networking.

5 Analytics Every Restaurant Owner or Chain Operator Should Be Tracking

Today’s rapid pace of change and a strong job market force a fresh look at which metrics are critical to gauge the pulse of your business.

Humanizing Brands with Tech

James Park, CEO, Garbanzo Mediterranean Fresh discusses how restaurants can improve guest loyalty based on their omni-channel experience.

Oracle Hospitality report highlights four guest archetypes and the opportunity to capture the trust of emerging generations through deeper interactions and social influencers.

FullContact joins LevelUp’s suite of cutting-edge guest segmentation offerings, launched in new “LevelUp Labs” feature suite.

Social TV allows businesses to 'cut the cord' and abandon traditional pay TV services in lieu of a more customizable plan.

Sands Resorts leverages six strategies to centralize guest and marketing data into one customer platform to personalize communication, drive revenue, and build guest loyalty.

In one year, Best Western has been able to increase its social media responses by 15% and decrease its response time to the guest by 400%.

The next generation to make its mark on the restaurant industry requires new marketing strategies.

2018 will see a rise in C-suite positions revolving around guest feedback, virtual reality and online marketing that leverages actual guest experiences.

More than 80% of people use social networks, content sharing sites for leisure, travel inspiration.

Offers improved usability and integrated guest feedback solutions available from one login, plus adds Facebook widgets for increased online bookings.

The social media AI platform will help hotels identify social media trends and consumer engagement rates across their own social media posts as well as their competitors'.

This article from Swayy discusses the power of influencer marketing in the hospitality industry. Within hospitality, online travel agencies (OTAs) have pioneered the digital transformation of travel purchase decisions.

How AccorHotels encourages and delivers consistency across 4,000 Facebook pages.

Independent enterprises must take their online reputation just as seriously as large hotel corporations.

Guests can use choose their preferred level of Wi-Fi service by logging-in through Facebook and the hotel gains valuable insights on their guests.

HT analyzes data representative of 18,845 locations and compares restaurant innovators to laggards while highlighting how segments are addressing technology strategies and issues differently.  Sponsored.
 

Silver Diner meets customers where they are and grows customer relationships through social media.

Create a comprehensive customer engagement strategy so repeat customers come back to traditional hospitality.

Best Western launches a boxing-themed video and social media campaign.

In honor of National Coffee Day, September 29, Dunkin’ Donuts offered fans additional ways to celebrate the coffee holiday using social and artificial intelligence.

In 1967, Paul Dubrule and Gerard Pelisson founded the Societe d’investissement et d'exploitation hôteliers (SIEH) hotel group and opened the first Novotel hotel in northern France.

Social score shows food, service most important to consumers

Harri's hospitality clients will be able to attract new talent using Facebook's network of 2B active users.

When hotels analyze social media data, they are better able to tailor marketing efforts, customer engagement and services.

Social media giant allows users to place food pick-up or delivery orders, via a variety of ordering services, directly from a restaurant's Facebook page or Facebook's Explore Menu.

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