SiteMinder Solves Hotel System Connectivity
Today SiteMinder launches SiteMinder Exchange, a powerfully simple solution that solves the connectivity problem for hotel property management systems (PMSs) and hotel applications.
Enabling a seamless transfer of hotel data between PMSs and applications, SiteMinder Exchange provides relief for creators of hotel technology who have long considered connectivity to be the single-most crippling challenge for the industry to date.
Integrations can be costly and time-consuming to build. SiteMinder Exchange is about enabling those players to effortlessly integrate, and to build only once to access a multitude of partner systems.
Running in parallel with the Software-as-a-Service (SaaS) business model, SiteMinder Exchange is founded on a paradigm of Data-as-a-Service (DaaS) – or, data on demand. Hotel applications pay no upfront cost to be integrated; instead, they subscribe to a monthly fee for each hotel property that chooses to have that application connected to their PMS. The solution is free for PMSs and hotels.
Hospitality marketing cloud provider Cendyn is among SiteMinder Exchange’s early adopters. The benefits for hotel users come down to savings in cost and time, personalization and speed-to-market.