RMS Announces New Guest Loyalty Module for 2020

RMS - The Hospitality Cloud, a provider of all-in-one, cloud-based hospitality solutions, has introduced Guest Rewards, a brand-new module that allows hotels to reward guests for staying with them.

This new module enables hotels using RMS to create their own bespoke rewards programs and encourage loyalty to their brand by allocating points for guest stays and activities.

RMS states that the new program functionality adds yet another feature to the property management system that will help drive bookings and revenue and improve the guest experience. Guest Rewards will help hotels reduce their acquisition costs and increase brand loyalty by encouraging guests to return.

Guest Rewards drives repeat visits by allowing guests to earn points for every stay, and redeem points for credits on their account. Hotel staff can easily enroll an existing guest in their database in the loyalty program with one click, making it quick and hassle-free for guests to join the program and start earning points immediately. The module is also fully customizable to allow hoteliers to set up a points and rewards system that makes sense for their property and their guests. 

Guest Rewards will be available to all RMS clients in early 2020 and is currently available to select clients in beta.