Reservations

Successful "Badda Book. Badda Boom." campaign last year resulted in Choice Hotels decision to expand its presence across social media, video and high impact banners to connect with more consumers.

New interface to provide hotels with seamless data transfer.

Plan includes a service called Boutique, which can be used to search for hotel rooms.

Google’s Pablo Ruiz will discuss the evolution of travel at Google and why more than 170,000 hotels globally are using Google Hotel Ads (GHA) to own their relationships with travelers.

Consumers can ask Alexa to answer Red Roof-specific questions and assist in making travel plans from home.

Arise Travel Network uses blockchain technology to enable a new type of distribution relationship that gives hotels control of commissions, eliminates complex contracts, and opens access to any hospitality distributor or partner.

Survey data also reveals the behavior gap between travelers under and over 35 years old.

Interface allows hotels to distribute room and inventories to tour operators in South America.