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Patrick Pahlke Joins Sage Hotel Management as EVP and Chief Commercial Officer

Pahlke will oversee all Revenue Management, Sales and Marketing endeavors for the company’s portfolio of 60 hotels spanning independent and branded luxury, lifestyle, full-service and focused-service assets in 19 states.

Sage Hotel Management, a Sage Hospitality Group company, announced that Patrick Pahlke has been appointed as Executive Vice President and Chief Commercial Officer for the company. In this newly created role, Pahlke will be tasked with developing an integrated commercial plan and vision for the company, positioning Sage Hotel Management as an undisputed innovator in the hotel industry. He will be a significant partner to Sage and its stakeholders in creating and executing strategies that will help the company exceed its portfolio-wide revenue growth goals.

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“We are thrilled to welcome Patrick to the Sage family,” said Daniel del Olmo, president and chief operating officer of Sage Hotel Management. “His extensive global experience spanning the breadth of both commercial and hotel operations is an incredible asset to our company and growing portfolio. I fully expect him to disrupt the status quo and successfully deliver on all future commercial initiatives through his transformative leadership, in close collaboration with the incredible team we have at Sage.”

In this role, Pahlke will oversee sales, marketing, revenue management, distribution, customer relationship management (CRM), central reservations office (CRO), e-commerce, public relations and social media disciplines for Sage Hotel Management, and will collaborate closely with both Sage Studio and Sage Restaurant Concepts on all relevant initiatives.

“I’m honored to continue my hospitality journey with an established industry leader like Sage,” Pahlke said. “I’m eager to get to work with such a diverse portfolio and excellent team of leaders to continue to drive the company’s commercial operations and visionary thought leadership forward.”

Pahlke, a 26-year industry veteran, joins Sage from PROPER Hospitality, where he was responsible for strategic oversight of revenue management, distribution, sales, marketing, brand management, culture & programming, public relations, e-commerce and social media. His goal in this role was to drive business growth and market share for the company’s rapidly growing and award-winning portfolio. He helped position PROPER as one of the most sought-after new luxury lifestyle hotel brands, winning top accolades from Conde Nast Traveler, Travel & Leisure, Architectural Digest, Wallpaper, The New York Times, Eater, Forbes, and more. Prior to PROPER, Patrick spent two decades working in various sales, marketing and operations leadership roles with Two Roads Hospitality (acquired by Hyatt) and Hyatt International all across the Asia Pacific region. Pahlke holds a Bachelor of Science degree in international hospitality management from the esteemed Ecole Hoteliere de Lausanne in Switzerland.

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