Mobile payment applications like Apple Pay and Google Wallet are enabling consumers to leave their cash, credit and debit cards at home, and pay for dinner or shop with friends all by simply using a mobile device. Early adopters are already reaping the benefits of this technology.
The Harbortouch survey took a deeper look into the current mobile payment landscape. Some of the more interesting findings include:
The Future of Mobile Payments is in Restaurants – Out of seven categories, including entertainment and retail, one in four people chose the restaurant industry as the most likely to widely adopt mobile payments in the near future.
Millennials Love Mobile Payments – Among those surveyed, Millennials were the highest percentage of mobile payment users, with nearly half of respondents (41.9 percent) falling into that demographic.
Men Are Leading the Charge – Men are twice as likely to use some form of mobile payment compared to women.
Addressing Consumers' Pain Points – Of those surveyed who aren't currently using mobile payments, 20 percent blame payment-related issues, like waiting for a server to pick up the bill or figuring out how much to tip, for hampering their dining experiences.