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Nor1 and AccorHotels Expand Partnership

Nor1, a provider of data-driven pricing and merchandising solutions to maximize incremental revenues for hotels and resorts, and AccorHotels announced an expanded partnership to deploy Nor1’s merchandising tools across the AccorHotels portfolio of upscale and luxury hotels. The partnership calls for a further rollout of eStandby Upgrade®, Nor1’s marquee upgrade product, as well as usage of other Nor1 merchandising products.
“Working together, Nor1 and AccorHotels are providing our properties with the strategic approach and tools they need to maximize the value of premium inventory” said BÉla Nagy, AccorHotels’ VP of Revenue Management and Pricing. By utilizing the Nor1 Merchandising Platform, AccorHotels continues to reinforce its capacity to reach guests with personalized offers and recommendations relative to the individual traveler and their specific trips.”
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