Mountain Mike’s Pizza Updates Mobile App, Launches New Loyalty Program
Mountain Mike’s Pizza, a family-style pizza chain, has officially launched its Mountain Rewards program and revamped mobile app. The new loyalty program offers members the chance to earn personalized rewards as they enjoy a visually enhanced, user-friendly and streamlined mobile ordering experience.
The new mobile app was developed in partnership Level Up, and allows users to place and customize orders from Mountain Mike’s full menu complete with product and ingredient images, schedule deliveries or carryout service, order ahead for dine-in, save payment information, send digital gift cards, earn 1 point for every $1 spent on qualifying purchases, and track and redeem rewards and offers. Pizza fans who download the app will instantly receive $5 off their first order and will continue to earn rewards with every new order.
“We continue to innovate our digital offerings to make enjoying our legendary pepperoni pizza easier than ever, as well as reward our loyal fans for choosing Mountain Mike’s for over 40 years,” said Jim Metevier, President and COO of Mountain Mike’s. “Users can pile on the rewards – just like their pizza toppings – while enjoying a seamless, personalized ordering experience. After implementing our new visual platform and adding more personalization options, the process of building your custom pizza on the app is a lot of fun too!”
Guests who track their purchases in the mobile app will gain access to exclusive offers, like a free side on their second visit, birthday rewards, $5 incentives to invite friends to download the app, and the chance to climb the ranks from “Base Camp” to “Mountain Guide” to “Trail Blazer” with every order. Rewards escalate with status and are tailored to the individual preferences of the guest. The mobile app enhancements and robust loyalty program are just the next steps in the brand’s continued focus and investment in anticipating and meeting guests needs through technology by placing control of the experience at their fingertips.
“Providing the convenience and customization that today’s diners crave, our Mountain Rewards loyalty app is just one of the many improvements we’ve made to the brand since its acquisition in 2017 to elevate the Mountain Mike’s experience and provide a more engaging and interactive way for guests to connect to our brand,” continued Metevier.