Location Based Marketing Platform Increases Revenue and Mobile Engagement for Hotels

7/27/2016
RoamingAround set has upgraded its Location Based Marketing Platform to increase revenues and mobile engagement even further for owners and operators – and do it without annoying guests. In August, the company will reveal RoamingAround Version 2.0 (RA2), a trusted channel that enhances the relationship between guests and brands, builds loyalty, and provides each side with valuable information and opportunities.
 
RA2 facilitates hotel-to-guest communications based on their physical position in space and time, personal preferences, and behaviors. It will give hoteliers the same metrics many mobile marketing platforms deliver PLUS it will drive real value to guests, establishing even further brand loyalty. 
 
Take Location Based Ordering for example. Most guests are reluctant to enter the bar in their swimsuit, reluctance to leave their children (or their luggage) unattended, or reluctant to wait in a long queue. They want the ability to order food, beverage, and services without leaving their comfortable position. This is a feature today’s mobile applications require because it increases satisfaction, loyalty and spend. RoamingAround can integrate with a hotel’s point-of-sale solution or provide operators with a pre-integrated mobile POS solution out-of-the-box to make this functionality possible.
 
 
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