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Location Based Services

A collection of news, articles and other featured content about Location Based Services.

6 Mega-Trends in Hotel Technology

Technology has become critical to attracting and retaining hotel guests, and today that means investing in a wide range of solutions that create immediate and personal engagement. With rising expectations, surprise and delight has been replaced by expected and assumed.

Leveraging iBeacon technology and 3-D mapping, the hotel's interactive wayfinding mobile app provides guests with turn-by-turn, point-by-point navigation and directions in the palms of their hands.

Here's How Orlando World Center Marriott's Mobile App Helps Guests Get Around

Leveraging iBeacon technology and 3-D mapping, the hotel's interactive wayfinding mobile app provides guests with turn-by-turn, point-by-point navigation and directions in the palms of their hands.

Restaurant hopes to emulate companies such as Google, Apple to improve the customer dining experience.

Augmented reality and beacons are two ways hotels can show tech-hungry Millennials they are ahead of the curve.

Subway will now augment its development strategy by adding data driven location intelligence with advanced geospatial technology and visualization.

Experts offer advice on how best to leverage this fast advancing tool.

If you want to define the future of hospitality, you have to constantly find ways to stay ahead of trends and anticipate consumer needs.

Absolutedata offers three tips on how to use big data to offer personalized, relevant messaging while also respecting customer privacy.

Using beacons and geo-fences, hospitality operators gain greater access to customers, increasing business and loyalty. The latest in location-based tech also allows operators to capture information about a customer to offer more personalized service.

Starting from a single location in 1956, Jersey Mike's Franchise Systems now boasts 1,300+ locations nationwide and has been named a top fast-growing chain by several industry sources.

Facebook and Twitter may be the social networking tools of choice today, but there's a new category of tools poised to make an impact on hospitality: geo-social networking. Find out which tools are driving this trend and how they can help you to win customer loyalty.

Strategies and best practices to make the most of guest engagement tech rollouts.

Dickey's Barbecue Pit remains relevant by personalizing offers with geo-focused information.

The 2014 Global Traveler Study offers hotel and restaurant executives detailed insight into the mind of the modern traveler.

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