Italy's River Palace Hotel Signs On as SiteMinder's 30,000th Customer

SiteMinder announced it has signed its 30,000th hotel customer. SiteMinder has secured River Palace Hotel in Italy to achieve its most recent milestone and continue its strong trajectory in the dynamic European region where forty percent of its hotel customers today are based.

According to the director of River Palace Hotel, Paolo Rivolo, what the property needed was flexibility in the setup of its management systems and more autonomy for guests.

“Technology is imperative for a hotel like ours, where the pricing strategy is quite complex and dynamic, and so we needed a flexible, autonomous and easy-to-use solution that our hotel staff could adopt quickly. It is essential we place revenue management at the core of our distribution strategy, and, with SiteMinder, we have been able to empower our hotel staff to achieve exactly this. We can now better understand supply and demand, and optimize our strategy for greater performance,” says Rivolo.

With 72 deluxe rooms and a central location in Rome, River Palace Hotel’s success was founded on offering a unique and personalized service that includes booking tours and expert advice on local activities. Travelers who come to the property seek a high quality service and are willing to invest more in return for a memorable stay.

Since first disrupting the market in 2006 by pioneering channel management for a flat, monthly fee, SiteMinder has quickly evolved into a holistic offering for hotels to acquire guests through integrated direct booking capability, broad distribution and real-time pricing intelligence. An ever-growing dominant force within the hotel technology space, SiteMinder has led the industry in the development of third-party connectivity, with a network of more than 600 partners that include hotel marketing channels, hotel management systems, central reservation systems and revenue management systems to streamline and simplify data for all hotels.

The past year has seen SiteMinder rank among The Silicon Review’s list of the ‘50 Best Companies to Watch’; secure deals with Italy and Portugal’s largest hotel groups, Atahotels and Pestana Hotel Group; and develop groundbreaking partnerships with Airbnb and BridgeStreet Global Hospitality.