Intelity Solutions Helps Hotels Achieve Higher AAA Diamond Ratings

AAA has revised its Approval Requirements and Diamond Rating  Guidelines to now “reflect the importance of connective technologies that allow guests and lodging operators to interact on an increasingly personalized basis,”as previously reported by Hospitality Technology.

What this means to hoteliers looking for a higher AAA Diamond Rating is they will now be expected to connect their guests to hotel staff and services by smartphones and tablets and keep them engaged via mobile apps, mobile keys and mobile concierge services.

Here are a few ratings criteria that AAA inspectors will be looking for when reviewing property technologies:

•     Guest Services Category – Guest service is available by alternate means (digital application, texting, in-room device)

•     In-Room Dining – Service number is answered within three rings,  or instant access is available through other device/system

•     Check-Out Services – Alternative check-out methods are available (mobile/online/in-room device)

 Intelity’s Interactive Customer Experience (ICE) technology is equipping hotels with the guest-facing tools they need to improve their AAA Diamond Rating. By giving guests direct digital access to request things like room service, housekeeping or wake-up calls, hoteliers are revolutionizing and personalizing the guest experience.

Connective Technology & Lodging Approval Requirement

To be classified as a “Distinguished” hotel and achieve a 3-Diamond rating, hotels much provide wireless Internet access throughout the property and include an additional connectivity option, such as a mobile device available for check-in/out 

A “Refined” hotel with a 4-Diamond rating must provide superior Internet speed and capacity throughout the property, must support remote guest-service access through mobile devices 

The “Ultimate Luxury” classification for a 5-Diamond hotel rating requires “leading-edge technology” and must provide advanced guest connectivity capability across all guest interactions (including front-desk, bell service, concierge, maintenance, food and beverage, housekeeping, and recreation, PLUS the hotel must offer one additional technology feature, such as mobile device room key access.