Indonesian Luxury Villa Improves Online Revenue with RateTiger
Black Penny Villas, a boutique luxury property in Bali, said it improved its online sales with eRevMax solutions. The property experienced significant improvement in their operational efficiency leveraging RateTiger’s cloud based channel manager and on-demand shopping tool.
Ubud, in the uplands of Bali, is a popular destination for luxury travelers. Black Penny Villas, with its 10 units, has been leveraging eRevMax’s XML connectivity with global and regional OTAs, and niche channels. Hosted on LiveOS, RateTiger’s pool inventory model allows the revenue management team to continuously distribute its live rates and inventory to multiple booking channels and deliver updates back into its property management system (PMS) in real-time, without worrying about overbooking. The in-built booking trends and business analytics data combined with competitor benchmarking reports give them key market insights to make informed decision.
“We have been extensively using the Benchmarking Report to maintain parity rate across all OTAs. This coupled with real-time rate and availability on sales channels have resulted in better room production,” said Dewa Buda, Corporate Ecommerce Manager, Black Penny Villas Ubud.
eRevMax offers strong connections with around 400 OTAs and 90 technology providers. The company provides channel management, business intelligence and connectivity solutions to hotel chains, independent and boutique properties and large serviced apartment groups globally.