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Hyatt Seeks to Improve Profitability with Enhanced RMS

Hyatt Corporation is significantly expanding its revenue management capabilities using MaximRMS advanced technologies including MaximRMS patented algorithms.
“Hyatt has utilized MaximRMS’ system for many years to provide state-of-the-art pricing and revenue management technologies to our hotels, as a key part of our strategy to remain leaders in the hospitality industry,” said Greg Cross, Senior Vice President of Revenue Management for Hyatt. “We are making new investments in MaximRMS predictive analytic technology in order to increase the performance of Hyatt properties in all markets.”
By using MaximRMS advanced predictive and analytic capabilities Hyatt is endeavoring to improve revenue realization, speed response to competitive actions and changes in demand, increase decision making efficiency, and improve profitability across the brands.

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