How the Keystone Saas Rewards Platform Enhances Customer Loyalty

Bridge2 announces Keystone, a SaaS platform for rewards programs that off a selection of rewards to loyalty program members. Keystone is an integrated platform supported by anecosystem of commerce partners, desirable brands, multi-channel retailers and point banks. Keystone features include:

• Mobile first platform

• User-friendly design and experience

• Improved travel offerings and supplier integrations

• Allows select brands to be featured (i.e. store within a store)

Keystone provides reconciliation between program sponsors, point banks and commerce partners – a feature some competitive platforms do not offer.

One single platform integration with Keystone allows reward members to redeem online when, where, and how they want for travel, experiences, merchandise, gift cards and more. Similar to its predecessor platform, Keystone allows split tender redemptions and a unified cart across category redemptions in one shopping transaction. This white label platform integrates with all point banks and allows consumer brands to configure a loyalty program with multi-tier catalogues, flexible pricing and custom branding, which seamlessly integrates with each brand's look and feel to enhance and enable their loyalty program.

Keystone enhances engagement between consumers and brands and helps reward program sponsors achieve their business goals through improved customer satisfaction and profitability.  Bridge2's products have reached more than 170 million program members, representing more than 1.3 trillion points redeemed.

The Keystone platform’s travel offering is currently live; merchandise, gift cards, and all other reward options will be live on Keystone in Q2 2018.