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Highgate Hotels Rolls Out Next-Gen Revenue Optimization Platform

Highgate Hotels has teamed with LodgIQ to implement its revenue optimization platform, LodgIQ RM across Highgate’s portfolio of 100 hotels and ~27,000 rooms in key gateway markets worldwide. The implementation will commence in March with Highgate's Manhattan properties. Highgate’s many distinctions include its status as the largest manager of hotel rooms in Manhattan, operating 10 percent of the total inventory.

Traditional forecasting and optimization paradigms are very limited in how they approach the revenue management problem, especially in today’s multi-signal and complex operating environment. Savvy operators recognize this, and we are confident that the deployment of the LodgIQ RM™ platform will power Highgate’s continued market leadership in this domain.

LodgIQ RM™ is re-imagining the revenue management product category through its sophisticated machine learning platform. Uniquely designed to engage today’s millennial revenue management professional, LodgIQ™ has elevated the user experience by incorporating a sleek, collaborative experience made to deliver optimal results. Providing a complete 360° view of the market through its multi-dimensional big data sources, LodgIQ RM™ offers hoteliers dramatic gains in their revenue performance. Unlike other platforms, LodgIQ RM™ also takes into account vacation rental data, a critical element of market demand that must be considered when understanding price-elasticity or booking patterns.

“Revenue optimization is one of the key cornerstones to our success,” says Mahmood Khimji, Principal at Highgate. “The technology and design of the LodgIQ RM™ platform is unique to the industry – we are impressed with the advanced machine learning algorithms and intuitive design. We anticipate seeing very positive results across our entire portfolio.”

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