Guestline Supports Growth in Revenues and Occupancy for Best Western

Global hospitality software provider Guestline announced that it is increasingly the property management system (PMS) provider of choice for a growing number of Best Western properties, including recent signings Best Western St Pierre, Best Western Mount Pleasant, Best Western Kenwick Park, Best Western Ullathorpe and Best Western Lee Wood.

The company has been working with Best Western Hotels for more than a decade and now delivers its PMS to more than half of all properties in the UK. Hotels adopting Guestline’s Rezlynx PMS and the bespoke Best Western Two-Way PMS interface have reported significant growth in revenues and occupancy rates.

Guestline’s multi award-winning software for hospitality businesses is cloud-based. The Rezlynx software enables Best Western hoteliers to manage rates, availability, bookings and operations to be not only more efficient, but also more profitable. Following successful results for a number of properties in the UK reporting five figure savings, a growing number of Best Western hoteliers have now selected Guestline.

“Changing a PMS can be a daunting task and we were apprehensive ahead of starting the process," said Amy Smith, general manager, Best Western Bell at Driffield. "However, we have been extremely impressed with the expertise and professionalism of the team and with the benefit of hindsight we wish we had decided to make the change earlier. The Guestline Rezlynx solution was not only simple and straightforward to implement but has also paid rich dividends in supporting our growth in revenues and driving efficiencies. I would urge my industry colleagues, whether those operating as individuals or as a group, to follow suit.”