Celebrating its 20th anniversary, the 2015 installment of MURTEC® delivered an insightful agenda focused around the theme, 20/20 Vision: Inspiring the Future of Restaurant Innovation.
At Uno Pizzeria & Grill, the management team was working to find a tool to implement and execute a labor process overhaul. A company-wide initiative was implemented to improve labor results in both bottom-line savings and staff satisfaction.
More travelers are using social media to share information on plans and to get recommendations from friends and family about places to stay. The New Yorker had a strong number of fans and followers on its Twitter and Facebook, but it was not necessarily converting them into customers.
The Hotel del Coronado overcomes size challenges in an expansive digital signage upgrade, improving communication and wayfinding across the sprawling property.
The fast-expanding Smashburger has implemented Empathica Local to ensure brand standards for customer satisfaction in the midst of the chain's triple-digit growth.
The Coastal Hotel Group revved up its RevPar after implementing the IDeaS revenue management system. In addition to an increase in occupancy the group also saw average daily rates rise.
Sonic Drive-In partners with OLO Online Ordering to pilot a fresh type of online marketing promotion. Combining online ordering with Groupon discounts yields a boost in sales and loyalty
Heartland Brewery safeguards against losing potential event clients with Imbookin.com. The restaurant, which has seven locations in Manhattan and books about 1,000 events a year, uses the online tool to boost its business while decreasing labor.
