To help Texas restaurants during the coronavirus pandemic, supermarket chain H-E-B is working with three restaurants in three cities to create to-go meals for sale in its stores.
AHLA’s ‘Hospitality for Hope’ Initiative connects hotels to health agencies so as to provide temporary housing for emergency and healthcare workers or as alternative care sites.
Doctors, nurses, EMTs, paramedics and other frontline medical staff who need a place to sleep, recharge or isolate from their families can do so through the end of May.
By adapting their communication and marketing messages across channels, brands can optimize customer engagement and work to retain customers during these unprecedented times.
