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Coffee Giant, Segafredo, Perks Up with Mobile Direct Store Delivery App

Segafredo Zanetti France, a major subsidiary of coffee giant, Massimo Zanetti Beverage Group, has deployed a mobile direct store delivery app powered by Magic’s Enterprise Mobility Solution.
Developed together with Magic partner, Danem, the app digitally transform’s Segafredo Zanetti France’s retail sales and distribution processes. Equipped with Samsung tablets, the company’s commercial drivers and field sales team can now take and complete orders from restaurants on the spot. Real-time integration with SAP BusinessOne via the Magic xpi Integration Platform’s pre-built adapter keeps the company’s ERP system updated according to real-time delivery, inventory, and invoicing transactions.
The app also provides offline capabilities, enabling usage even if internet coverage fails or is unavailable. Segafredo Zanetti France benefits from increased sales from the ability to accept impulse purchases, up-to-date inventory and sales data, greater operational efficiency and improved customer service.
Working with Magic makes it easy for Danem to expand the value to customers by enabling quick and reliable integration to customers’ critical back-end applications, including CRM, ERP, HRMS, SCM systems through a range of prebuilt connectors to the most popular IT system and web services.
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