C³ Announces Exclusive Partnership with Chowly
C³ (Creating Culinary Communities) brands will now be available to restaurant partners of Chowly, a leading point-of-sale (POS) integration company.
Chowly seamlessly integrates orders from all third-party marketplaces such as Grubhub, Ubereats, Postmates, and Doordash, as well as C³'s own app, CITIZENS GO, into one point of sale through its' superior menu management technology, POS Sync. A critical piece of C³'s tech infrastructure and growth, this gives restaurants access to C³'s roster of 40 world-class digital brands while providing them with one place to manage delivery orders, consolidate reporting and update menus across every third-party delivery service.
This deal positions C³ as Chowly's exclusive virtual restaurant referral and promotion partner, expanding C³'s reach to Chowly's portfolio of more than 10,000 kitchens across the country. In doing so, the partnership will put C³'s high-demand digital culinary brands into the hands of diners nationwide, including favorites Umami Burger and Krispy Rice as well as new brands Sa'Moto, El Pollo Verde, Cicci di Carne and more.
By coupling the digital marketing strength of C³'s operations and virtual restaurant brands with Chowly's delivery aggregator and single fulfillment platform, restaurants get better utility out of existing kitchen space to supplement revenue without needing to make any significant capital investments. As part of a later phase in the strategic partnership, Chowly and C³ will develop and launch new culinary brands exclusively within Chowly's restaurant network, creating yet another revenue stream for the companies. The result expands offerings that can be executed out of a restaurant's existing kitchen to appeal to a wider number of customers, maximizing profits and increasing demand.