Alipay and Worldline to Enable Mobile Payment in Europe

Alipay, a global payment and lifestyle platform operated by Ant Financial Services Group, and Worldline, a European company in the payment and transactional services industry, announces the expansion of their partnership. The partnership aims to broaden the acceptance of Asian payment wallets across Europe.

As part of the enhanced partnership, Worldline will bring more Asian e-wallet users to Europe by allowing merchants’ point-of-sale (POS) systems to accept not only payments from Alipay’s proprietary wallet, but also from Alipay’s e-wallet partners across Asia. This multi-wallet acceptance will mean that merchants across Europe will see increased footfall and spend from tourists from all over Asia.

Alipay currently serves over 1.2 billion users together with local e-wallet partners in the Republic of Korea, Thailand, Malaysia, the Philippines, Indonesia, India, Bangladesh, and Pakistan.

Since the start of their cooperation in 2016, merchants from more than 20 European countries were connected to Alipay’s payment service, thus giving participants access to the growing number of Asian tourists travelling to Europe each year.

By using the fully integrated POS solution from Worldline, retail stores, hotels, restaurants and transport companies across Europe are able to accept payments made using the Alipay mobile app without any extra effort for their staff or the customer at the check-out. Transactions are fast, secure and the familiar customer journey is convenient for Asian tourists who visit Europe to shop and see the sights.