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4-Star Resort Partners with Email Marketing Provider for Loyalty and Revenue

Chatham Bars Inn Resort and Spa on Cape Cod is an award-winning Forbes Four-Star New England destination. Chatham Bars Inn surrounds its diverse guest mix with old-world charm and keeps them returning with hotel email services from Digital Alchemy.   
Loyalty-building guest communication is important to Chatham Bars Inn. The resort uses a suite of customized hospitality internet marketing and hotel email services from Digital Alchemy to personally reach guests around the world.
Digital Alchemy is a provider of hospitality Customer Relationship Management, guest communications, hotel email services, and email marketing for hotels. It drives guest loyalty and revenue with guest communication solutions that are specifically tailored and personalized per guest, per visit. An in-depth understanding of each customer’s needs, via ongoing client communication, ensures a 400% ROI on every email campaign.   
Chatham Bars Inn uses Digital Alchemy’s system to access the property’s PMS guest history database for email lists and other guest messaging. Chatham Bars Inn provides them with campaign parameters such as date range, geographic region, or past guest preferences, and they build email lists and distribute to the appropriate guests. Digital Alchemy is careful to not include current reservation holders for a campaign’s dates—which is perfect. They also mine the reservation database for OTA reservations that Chatham Bars Inn adds to its email marketing to increase direct bookings in the future.
Chatham Bars Inn Resort and Spa is a member of The Leading Hotels of the World, and has been named one of the top resorts in the world by Travel & Leisure Magazine as well as the best hotel on Cape Cod by Boston Magazine.  
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