Additionally, Adrienne Gonzalez has joined the CEC Entertainment team as the Director of International Marketing. In this role, Gonzalez is responsible for leading international marketing efforts for the Chuck E. Cheese brand. She is passionate about marketing innovation and has extensive international experience in a range of industries including CPG, B2B, QSR, F&B, and Sports. Gonzalez brings to this position 20 years of marketing experience working with global franchise brands including SUBWAY, Blaze Pizza, and SPARTAN Race, where she was responsible for executing global brand strategy, communications, local store, and product marketing initiatives.
"We are thrilled to welcome Mario and Adrienne to the CEC Entertainment team," said David McKillips, President, and Chief Executive Officer of CEC Entertainment. "We are confident that Mario's experience in entertainment and business development, combined with Adrienne's demonstrated results for international marketing innovation will help Chuck E. Cheese continue its momentum of international expansion and achieve our commitment to reach 100 global locations by 2023."
CEC Entertainment operates 86 Chuck E. Cheese locations across 18 countries and territories worldwide including six recently opened store locations in Suriname, Honduras, El Salvador, Mexico, and Chile. The brand has also signed new development agreements in the Dominican Republic and Qatar. Chuck E. Cheese continues driving innovation within its international locations adding more physical play activities including rock climbing walls and trampolines. The Company has plans to open another 10-20 locations next year and is building its pipeline for future growth in territories across the Middle East, Asia, and South America.