Sabre Completes Acquisition of Trust Group
Sabre Corporation has announced that it has completed its acquisition of the Trust Group, including Trust International, InnLink and Nexus. With this acquisition, Sabre Hospitality Solutions expands the portfolio of hotels it serves by more than 30 percent, totaling approximately 32,000 worldwide.
A leading global central reservation, revenue management and hotel marketing provider, the Trust Group serves independent and small-to-mid-size chain hotels and has a strong presence in Europe, Africa and Asia-Pacific.
“The success of Sabre and Trust is based on our ability to deliver mission-critical technology solutions to help our customers achieve their revenue, operational and guest experience goals,” said Tom Klein, president and chief executive officer of Sabre. “Together, we will help transform the hospitality industry through a combined SaaS platform offering the scale, depth and breadth that hoteliers of all sizes need for the future.”
The Trust Group’s broad capabilities and unique solutions along with its strong customer base in EMEA and Asia Pacific will help accelerate Sabre’s global growth in the hospitality sector and strengthen its position in these key markets.
A leading global central reservation, revenue management and hotel marketing provider, the Trust Group serves independent and small-to-mid-size chain hotels and has a strong presence in Europe, Africa and Asia-Pacific.
“The success of Sabre and Trust is based on our ability to deliver mission-critical technology solutions to help our customers achieve their revenue, operational and guest experience goals,” said Tom Klein, president and chief executive officer of Sabre. “Together, we will help transform the hospitality industry through a combined SaaS platform offering the scale, depth and breadth that hoteliers of all sizes need for the future.”
The Trust Group’s broad capabilities and unique solutions along with its strong customer base in EMEA and Asia Pacific will help accelerate Sabre’s global growth in the hospitality sector and strengthen its position in these key markets.