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Revolutionizing Summer Road Trips for EV Drivers with Hotels

As the number of EVs on the road increases, hotels with charging stations become increasingly essential for these drivers.
7/1/2024
EV charger with white car
Integrating EV charging stations provides hotels with a notable competitive edge, distinguishing them from others in the space and underscoring their commitment to sustainability.
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As many Americans embark on summer road trips, electric vehicle (EV) drivers struggle to find routes with enough chargers. In fact, the National Renewable Energy Laboratory projects that 33 million EVs will be ready by 2030, requiring 28 million charging ports to meet driver needs, especially for long-haul trips.

One promising solution to these charging woes is the integration of charging stations at hotels. As the number of EVs on the road increases, hotels with charging stations become increasingly essential for these drivers.

Notably, Google Maps updated its platform to provide a more comprehensive overview of charging stations, simplifying route planning through real-time availability, compatibility details, and user reviews. As a result, EV owners are empowered to take more road trips, boosting the demand for accommodations equipped with charging stations. Available charging stations at hotels promises a greener travel experience that aligns with the widespread adoption of 

A Game Changer for Hotels

EV charging has transitioned from a niche offering to a pivotal amenity for overnight guests and daytime visitors at hotels, resorts, and various establishments. But beyond fulfilling immediate guest expectations, integrating EV charging stations provides hotels with a notable competitive edge, distinguishing them from others in the space and underscoring their commitment to sustainability.

Further, adopting EV charging stations also creates opportunities for additional revenue streams. Hotel owners could impose a fee for using their charging stations, thereby generating further income. However, even when charging is provided free of cost, the enhanced guest experiences and increased occupancy levels can lead to greater revenue. EV charging is a lucrative market poised for continued growth, and now is the time for hotels to capitalize on it.

The integration of EV charging infrastructure represents more than a service enhancement; it showcases a tactical venture that supports both immediate guest needs and long-term business objectives in the dynamic hospitality landscape.

Integrating EV Charging Stations

Many hotel owners face the challenge of selecting compatible charging solutions that seamlessly integrate with their current infrastructure without incurring exorbitant installation costs.

Hotels are often located near highways with ample parking and existing electrical systems, making them ideal for hosting fast-charging EV stations. Yet most hotels are equipped with 208v/110v electrical setups, which are not typically compatible with the 480v input required for many direct-current fast chargers (DCFCs). The installation of 480v solutions often involves additional transformers to support grid capacity, adding complexity and expense.

There is a solution that doesn’t require a full additional installation: deploying 208v-compatible Level 3 fast chargers offers a cost-effective solution with a potential return on investment within four years. To effectively navigate these challenges, it’s important to thoroughly assess the existing electrical capacity and infrastructure and consult experts for optimization strategies. Nonetheless, not every hotel will require a Level 3 charger; depending on the hotel’s specific operations, a Level 2 charger is also suitable for hotel guests mainly looking to charge their vehicles overnight. The main goal is to follow a 208v-native plan that eliminates the need for additional transformers to support the EV charging technology. For example, Wingate by Wyndham Tinley Park deployed an L3 solution, while the Marriott Marquis in San Francisco and the Hilton in New York City installed L2 solutions. By strategically addressing compatibility and cost-effectiveness, hotels can establish themselves as leaders in sustainable hospitality, attract EV-driving guests, and contribute to a greener transportation landscape.

 

Elevating Hospitality 

Implementing EV charging stations at hotels is no longer seen as a practical amenity but rather a strategic investment that enhances the overall guest experience, boosts revenue, and accelerates sustainability progress.

While these stations meet the needs of today’s travelers, they also pave the way for a more sustainable and enjoyable future in travel. So, though a summer road trip in an EV is becoming increasingly viable, continued collaboration among stakeholders, including hotel owners, is the key to making this a reality.

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