Miami's Circa 39 Hotel Reveals Res Boosting Plan

Miami’s Circa 39 Hotel has switched to Utell Hotels & Resorts for full-service international sales, marketing and representation services. The 100-room boutique hotel has also signed with Pegasus Solutions for its NetBooker NG Internet booking engine to capture more business through its own website.

 

“We made the switch to Utell to increase our bookings,” says Nicola Meyer, vice president of Circa 39 Hotel. “The company’s eight-decade track record is unrivaled in the industry, and its marketing programs are known for their effectiveness in promoting properties to the more profitable global distribution system (GDS) buying audience. Utell maintains preferred relationships with these buyers, which we will now be able to leverage in ways that directly affect our business.”

 

The hotel will benefit from Utell’s relationships with the majority of the world’s major travel agencies, as well as preferred agreements with major TMCs (travel management companies), online distributors, corporations and consortia groups. Additionally, Circa 39 will gain access to a complete range of competitive intelligence tools, Web services, market-leading reservations and booking technology services, all powered by Pegasus Solutions and provided to Utell members.

 

NetBooker NG offers the functionality of a private-label site without the responsibilities and overhead of in-house website design, development and hosting. It combines an advanced booking engine with integrated Web marketing services, allowing hotels to create a site customized according to the property or brand.