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Medallia and Deloitte Launch Strategic Alliance to Provide Full Service Solution for Customer Experience Transformations

Medallia has announced a strategic alliance with Deloitte Consulting, LLP and will collaborate with Deloitte Digital to make customer experience management an integral element of broader business transformation for companies worldwide. Through the alliance, Deloitte Digital will expand their practice to implement Medallia's CEM platform for Fortune 2000 companies, and will offer Medallia as part of its existing transformation, marketing and cloud application capabilities.
Deloitte Digital's industry, operational and technical experience combined with Medallia's leading customer experience solution, will provide a targeted set of capabilities needed for companies to fully realize the strategic and financial impact of customer experience initiatives. As part of Deloitte Digital's broader transformation work, the Medallia platform will help companies keep their changing operational capabilities firmly in line with customer needs.
Medallia and Deloitte Digital will work together to integrate the Medallia platform into several of Deloitte's existing digital strategy, marketing, enterprise enablement and CloudMix offerings – which combine critical enterprise applications and services into broad digital suites. Executives from both Medallia and Deloitte Digital recently collaborated on several effective CEM deployments in the airline, financial services and retail industries, with Medallia providing software and training while Deloitte Digital provided consulting and implementation services.
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