Matterport Partners with Google to Help Hospitality Operators Better Market Their Venues

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Matterport Partners with Google to Help Hospitality Operators Better Market Their Venues

05/09/2017
Immersive media technology company Matterport announced a partnership with Google to enable the publication of immersive Matterport content to Google Street View. Starting this summer, owners of Matterport Spaces will be able to directly publish to Google Street View with the click of a button through the newly-launched Street View Publish API. The 3D scans will appear and be accessible almost instantaneously on Google Maps and in Google Search results, driving additional traffic to businesses' websites.
 
Matterport's all-in-one solution helps businesses promote their venues and provide a preview of what customers can expect. Because the Matterport solution uses 3D data to automate the capture and content creation process, its customers are able to easily produce a superior consumer experience on Google Street View and the web which will help drive online consumer engagement and generate site visits for businesses.
 
Matterport’s large and growing customer base spans a range of industries from residential and commercial real estate to hotels, restaurants, multifamily, vacation rentals, and scenic points of interest. With each capture, venue owners can get 2D photos, 3D and virtual reality (VR) models, video, and other digital media assets. What further sets Matterport apart is that it is the most immersive customer experience available on the web and in Google Street View, in terms of consistency, image quality, and 3D transitions.
  
Google Street View supports 2.5D transitions using just the sort of geometry that Matterport generates. By connecting Google Street View to Matterport’s publishing service, a best-in-class authoring service and best-in-class discovery platform have come together to provide the definitive business virtual tour pairing. Starting this summer, customers will be able to access the new Publish to Google Street View capability through Matterport’s beta program. Venue owners can get a Matterport scan, via a service provider, and publish it to Google Street View once the publish capability is live. Interested customers can sign up for Matterport’s beta program, and will be contacted when the beta program is available.
 
Founded in 2011, Matterport has revolutionized the way businesses in real estate, hospitality, travel, entertainment, construction, and other sectors generate revenue. Matterport’s easy-to-use device captures immersive 3D tours, virtual reality experiences, Google Street View inside view tours, 3D and 2D floor plans, guided tours and more. The all-in-one technology requires little to no training and a 2,000 square foot space can be captured in an hour. To date, more than 500,000 spaces have been captured, generating more than 150 million “visits” across 80 countries. Since VR was offered for all models in Q4 2016, Matterport has seen VR usage explode, clocking over 3 million pano views.