Inspire Brands today announced that Lyle Tick has been named President of Buffalo Wild Wings.
Prior to joining Buffalo Wild Wings, Tick was managing director for Walgreens Boots Alliance beauty brands business in the Americas. He also worked for Bacardi, where he served as senior global category director based in London and Vice President of Marketing for North America based in Miami. He's also worked in various roles at marketing and advertising agencies.
Tick will be based at Inspire’s Global Support Center in Atlanta.
“I’ve been a fan of Buffalo Wild Wings for many years, and this is an exciting time for the brand,” said Tick. “Through the capabilities and resources of the Inspire platform, we’re building a talented team to ensure that Buffalo Wild Wings is well positioned for long-term growth.”
John Bowie, who has been serving as interim President of Buffalo Wild Wings since February 2018, will resume his responsibilities as COO. Recently, Seth Freeman was named Chief Marketing Officer.
Inspire Brands is a multi-brand restaurant company whose portfolio includes more than 4,700 Arby’s, Buffalo Wild Wings, and Rusty Taco locations worldwide. Buffalo Wild Wings, founded in 1982, operates more than 1,200 restaurants in 10 countries.