Location Based Services

First launched mid-January 2010, Waffle House already has over 47% increased growth from January to February for opted-in subscribers.

The Netherlands-based hotelier joins the NAVTEQ Direct Access program so that its 230 worldwide properties receive premium positioning treatment on the NAVTEQ map.

Wow Bao's iPhone app uses a real time point of sale integration approach to show customers current menu prices and taxes, as well as previous orders and preferences.

Starting this month, Caesars Palace Las Vegas will offer its guests an iPhone application that features GPS capabilities, plus a new user-friendly mobile phone service designed to fast-track hotel check-in.

Diners using OpenTable for Android can check the real-time availability of multiple restaurants in the area, read restaurant reviews, invite friends to join them and then follow directions to the restaurant, all from their mobile device.

Best Western is making it easier for its guests to find hotel locations with downloadable GPS directions.

Created to give Choice Hotels guests an easy-to-navigate mobile method of searching for and making reservations at Choice brand hotels worldwide, the Choice Hotels iPhone application is free for all consumers.

The MOBVIS project allows users to create hyperlinked cell phone photos of street surrounding to provide them with interactive tourism and GPS capabilities.