John Galloway Joins Godiva as CMIO
John Galloway will join Godiva Chocolatier as its Chief Marketing and Innovation Officer, effective October 22. He will be responsible for leading the brand’s global marketing and Innovation team and joins the business’ Global Executive Committee.
Galloway joins Godiva with nearly 30 years of marketing and leadership experience. As CMO for Hard Rock International, he amplified digital & experiential marketing to elevate Hard Rock Cafe, Hard Rock Hotel and Hard Rock Casino. His vast scope also included licensing, creative studio, digital division, music, memorabilia and artist relations. Under his direction, Hard Rock International step-changed their digital efforts across the board, dramatically increasing owned and earned media through social and CRM platforms. He also launched the brand’s first unified loyalty program across 75 countries.
“John has incredibly valuable knowledge of digital, CRM and experiential marketing,” said Annie Young-Scrivner, CEO of Godiva. “His creative agency experience infused with the disciplined approach of the consumer-packaged goods (CPG) industry and his entrepreneurial spirit make him the perfect leader for this role. John believes in the power of teams and has gained strong followership in each of his leadership roles.
Godiva has distribution in more than 100 countries and operates chocolate cafes and chocolate boutiques.