Hotel booking platform Splitty (www.splittytravel.com), the pioneer of mixed rates hotel deals, announced that it has acquired the assets of Cancelon, one of its rivals in the online travel market.
While many companies within the travel industry have been putting their operations on hold due to the COVID-19 pandemic, Splitty is striving to expand its global reach.
"Since the very beginning of Splitty, we invested all our efforts at developing proprietary technology with the mission to make hotel stays more affordable. While focusing on that, we provided savings of over $10 million for our customers," said Eran Shust, CEO and Co-founder of Splitty. "Cancelon, on the other hand, was focused on marketing efficiency, successfully acquired millions of customers, and had nearly half a billion dollars in sales over the last 3 years, while creating strategic distribution partnerships with key players.
"Merging the two companies, and two approaches will create a distinctive OTA, one that doesn't need to spend an enormous amount of marketing budget, to deliver unbeatable hotel deals to millions of travelers around the world in the coming years."
"We've done amazing things at Cancelon over the years," added Omer Granot, GM and founder of Cancelon. "But the opportunity and the potential of working together with the Splitty team gets me even more excited - becoming a significant brand in the travel industry."