Fishbowl Becomes Authorized AdWords Reseller

Fishbowl announces that it is entering into a strategic agreement with Google to become an authorized reseller of Google's AdWords advertising program. Fishbowl is expected to provide full-service AdWords account management on behalf of its restaurant clients, from account setup and activation, to ongoing campaign maintenance and optimization. The new agreement with Google is designed to build on Fishbowl's existing relationships with its clients, particularly small and medium-sized restaurant businesses, and expand upon their existing commitment to deliver targeted, measurable advertising solutions to local marketers.

As a Google AdWords Authorized Reseller, Fishbowl's sales force is equipped to help local businesses efficiently tap into the power and reach of the Google AdWords online advertising platform.

AdWords is a way for businesses of all sizes to advertise their products and services at exactly the time their customers are looking for them online. Using the cost-per-click (CPC) model, businesses can select and bid on keywords related to what they are selling and pay only when an interested user clicks on their ad. Advanced targeting options, customizable ads and detailed reporting enable advertisers to evaluate the benefits and performance of their cost-per-click advertising efforts.